Research Agenda

Recently Completed:

Key Account Management:  Insights for Excellence Within Academic  Cancer Centers
Explore the key trends and dynamics impacting Academic Cancer Centers (ACC). Analysis focuses on impact to oncology companies’ relationships as the business model changes and new stakeholders emerge.

  • How oncology companies are currently managing ACC accounts (KAM role & objectives, number of KAMs, Experience etc.)
  • The value of this ACC key account market segment today and in the future
  • Key market drivers that are changing how ACC accounts do business and their evolving needs
  • How current market trends are impacting the way you do business with key accounts
  • Who are the decision makers of the future in ACC accounts